Cover of the 2025 Activated Insights Benchmarking Report. It features diverse individuals in home-based care settings, including caregivers and patients, against colorful backgrounds. Text highlights home care, home health, and hospice themes.
Cover of the 2025 Activated Insights Benchmarking Report. It features diverse individuals in home-based care settings, including caregivers and patients, against colorful backgrounds. Text highlights home care, home health, and hospice themes.
The results are in!
The results are in!

The 2025 Activated Insights Benchmarking Report will be available soon. Get $300 OFF when you pre-order! (No code needed. Report available Late Spring.)

Upcoming Webinars

  • Upcoming

    Thursday, April 24th, 2025 @ 12PM EST
    Is your organization struggling with caregiver retention? You may be overlooking critical issues that are driving your caregivers away and damaging your reputation. Join us in this insightful webinar to uncover the top 5 caregiver deal breakers identified by industry experts.

  • Upcoming

    Thursday, April 24th, 2025 @ 2PM EST
    Ready to Elevate Your Strategy with 2025 Benchmarking Insights? Join us for an exclusive webinar to explore the Benchmarking Report (BMR), uncover critical insights, and set actionable goals for your organization’s success. 

  • Upcoming

    Tuesday, April 29th, 2025 @ 2PM EST
    The Alzheimer’s Association estimates that 6 million Americans are currently living with Alzheimer’s disease. With the baby boomer populations aging, this number is expected to become 13 million by 2050. How do we as care professionals prepare for this surge? A handpicked lineup of specialized nurses will explore the following topics to help you expand your knowledge in the present while preparing for the future of Alzheimer’s and dementia-related care.

On Demand Webinars

  • Hiring and retention challenges aren’t just frustrating—they’re expensive. If your community is battling high interview no-show rates or struggling to get new hires through the door and into their first shifts, you're not alone.

  • Marketing your post-acute care business is essential for long-term success. But when you’re not a marketer, knowing how to do it effectively and finding the time can be a challenge. That’s why we’re rolling out a webinar series dedicated to helping you understand the most important aspects of marketing in post-acute care and how to get the maximum value from each.  

  • Dementia doesn’t play by the rules when it comes to approaching death. The dying process is typically accompanied by several telltale signs and symptoms. A person with dementia may display those signs...but they don't always indicate approaching death.

  • Is your organization struggling with caregiver retention? You may be overlooking critical issues that are driving your caregivers away and damaging your reputation. Join us in this insightful webinar to uncover the top 5 caregiver deal breakers identified by industry experts.

  • Are you ready to stay ahead in a rapidly changing market? Join us for an exclusive webinar and discover the latest trends in payer diversification that can propel your business growth.

  • Are your current training strategies ready for 2025? Whether you’re addressing compliance needs, staff engagement, or role-specific learning, this webinar offers proven approaches to build a robust, adaptable, and impactful senior care training plan.

  • Your team is the heart of your care organization. In 2025, appreciation isn't just a "nice-to-have"—it's a game-changer for retention, engagement, and delivering exceptional care outcomes.

  • In this 60-minute webinar, Aaron Marcum, best-selling author, the original founder of Home Care Pulse and now CEO of the Breakaway365 coaching program, reveals how the science-backed KEEPing Culture Model helps home care leaders create environments where team members choose to stay and thrive.

  • End-of-life care is one of the most profound responsibilities in healthcare—yet many patients never receive the support they truly need in their final days. Award-winning end-of-life educator Barbara Karnes, RN, and Activated Insights’ Chief Clinical Officer Linda Leekley, BS, RN, will lead a powerful, eye-opening conversation on what it really means to provide person-centered care at the end of life—regardless of care setting, from home-based care to senior living.

  • Are you ready to unlock a powerful tool to improve workplace morale, satisfaction, and retention? Join Chris Magleby, mental health advocate and expert in Aging Services, in a transformative webinar on the science and impact of gratitude in the workplace.

  • According to the 2024 Activated Insights Benchmarking Report (formerly the HCP Benchmarking Report) home-based care staff turnover has increased in the last two years; the average home-based care provider is spending at least $175,000 a year in turnover costs, all for employees who last a maximum of 12 weeks on average.

  • Whether you're in control of it or not, your company's culture is the backbone of your business' success or downfall. With providers facing an industry-wide employee turnover crisis, it’s clear that cultivating a strong, supportive culture is no longer optional—it’s essential.